Advertising
Facebook Business Manager Overview

Facebook Business Manager Overview

Facebook Business Manager – Manage ad accounts, Pages and the people who work on them, all in one place. and it’s free to use.

Why choose Business Manager?

You need more than one ad account.

Create separate ad accounts for every client or business you serve, pay for ads with different payment methods and organise by objective for reporting.

You need to request access to Pages or ad accounts.

If you have clients, you can request access to their Pages and ad accounts to become an analyst or advertiser.

You need to assign permissions to a lot of people working together.

You can allow specific, role-based access to ad accounts, Pages and other assets that your business manages, as well as easily see who’s working on what.

You need business-level insights and reporting.

See the performance of your ads across different ad accounts and get reports of the assets and people your business is responsible for.

What do you get with Business Manager?

Stay up to date with your business

When you sign in to Business Manager, see alerts and insights about the Pages and ad accounts that matter most to your business.

Add everything connected to your business

In Business Manager settings, add your Pages, ad accounts and more. Then add people to the assets they need to work on.

Access audiences and more across your business

Gather your audiences, images and other items that people in your business will use to build ads and Page posts.

Conclusion

If you’re an advertiser on Facebook who shares access to multiple Pages and ad accounts with other people, we recommend that you transition to Business Manager.

  • Business Manager is a more secure way to manage your Pages and ad accounts.
  • You can see who’s working on what and what they have access to view and work on.
  • You can also keep your business separate from your personal Facebook profile.

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