BEIJING, Nov. 12, 2023 /PRNewswire/ — The 15th Singles Day festival, commonly known as “Double 11”, has drawn to a close. This year, all platforms strategically centered their focus on “low prices” with the aim of providing consumers with the best deals, aligning with the core principle of “Double 11.” Alibaba Group, in particular, made “the lowest price across the whole network” its central objective, employing “dynamic price comparison” to ensure consumers receive optimal value for their money.
For the tenth consecutive year, Syntun, as a third-party platform, has monitored and released sales data for the Double 11, with the aim of providing the public with a more impartial and objective perspective on the data. According to Syntun, from 8:00 PM on October 31st to 11:59 PM on November 11th (JD.com started from 8:00 PM on October 23rd ), the GMV of the major e-commerce platforms (only including traditional e-commerce platforms and livestreaming e-commerce platforms) reached 1138.6 billion RMB, reflecting a year-on-year increase of 2.08%.
For more details about the “double 11”, please click the link: (PDF)
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SOURCE Syntun Ltd.